Traffic Secrets Book & 30-Day Challenge Review | What Is It and Is It Worth It?

*This post was sponsored by Sway on behalf of Russell Brunson. I received a copy of Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers by Russell Brunson in exchange for my honest review. All opinions are my own.  

Happy Wednesday everyone! 

I hope you are doing well.  

Today marks the end of the 30-day traffic challenge that I have been undertaking.  If you are following me on Facebook, you have likely seen me posting about the daily challenges.  In this blog post, I will be giving you insights on the book Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers by Russell Brunson.  This would also include how to go about the challenge, what to expect and what to benefit from it.  

So, let’s dive in…

WHO IS RUSSELL BRUNSON?

Russell Brunson is a digital marketing entrepreneur, CEO and the co-founder of the sales funnel builder software company called Click Funnels.  He has built a following of over a million entrepreneurs and popularized the concept of sales funnels.  He is also the author of The Secrets Trilogy which include DotCom Secrets, Expert Secrets and his latest book, Traffic Secrets.  

WHAT IS TRAFFIC SECRETS?

Put simply, Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers is a book on evergreen traffic generation to your website or business funnels.  

WHAT IS THE TRAFFIC SECRETS 30-DAY CHALLENGE?

It’s a daily plan that helps you master key traffic strategies to find out exactly who your dream customer is, how to find them and how to get their attention to pull them in.  

Reading Traffic Secrets Book with Coffee

WHY I TOOK THE TRAFFIC SECRETS 30-DAY CHALLENGE?

If you are a regular reader of LMC, then you’ll know that I decided to start blogging as a way to have a creative outlet for me when I became a mama.  My intent going into it was not to make money but rather I wanted a space to express myself and to connect with others in a similar situation.  Fast forward to the end of 2019, I started getting asked about is “what’s next?” with my blog or will I ever do something more with it? 

To be honest, I have never given any serious thought to taking my blog to the next level and it got me to really thinking if that is something I want to do.  

So, I spent what seemed like hours researching on how to increase traffic to my social media channels and blog.  But after reading countless articles, I just found myself completely overwhelmed.  It was hard to sift through hundreds of posts and glue all the bits of information together.  I won’t say that doing my own research didn’t teach me anything, because it did.  But it felt like I was running in circles and I had trouble gaining the traction that I needed.  

When the opportunity came up to join the Traffic Secrets 30-day challenge with Russell Brunson, I went for it.  I needed the help. I knew that joining this challenge was a great way for me to move my blog in the right direction.  

30-day Traffic Secrets Challenge Calendar Photo

MY EXPERIENCE

Before I started this challenge, I was already behind.  As I mentioned, I started my blog as a creative outlet with no real direction or focus.  So, the first several days were overwhelming.  Not only was I stressed but I had a lot of self-doubt.  There were parts of the challenge that I knew were coming up that intimidated me.  Things like how to deliver my message more effectively when I wasn’t sure who my target audience was. Or sharing an offer when I had no idea what I was trying to sell was enough to send me in a constant panic.  Frankly, I even considered dropping out of the challenge entirely.    

And that’s where Traffic Secrets by Russell Brunson comes in.  

One of the things that I really liked about the book is the level of simplicity that Russell showcased in introducing the concept of traffic.  He provides countless tools to ensure that you get a foundational understanding of exactly what traffic is and how you should look at it in order to pull in your target audience.  Each of his “secret” builds on the one before and together, it gives you a clear and comprehensive framework.  So, there is no guessing about what you should be doing because he speaks from experience and tell you what worked for him. He gives you easy to digest information that you can implement no matter where you are in your blogging journey. He literally takes you hand by hand through the process. 

So, the things that intimidated me wasn’t scary at all because everything in the book is broken down into simple steps.  Not just that, I was also given daily homework. I had practical exercises to do and apply what I have learned in the challenge.  This helped me knew exactly what I needed to do throughout the day to stay on track and meet my long-term goals. 

By the end of the challenge, I knew the areas I still needed to fix and work on.  

Me holding coffee cup in hand

WHAT I LEARNED?

This book and challenge have been a wealth of resource for me.  

As a blogger, getting the attention of your target audience can be difficult.  But this book really lays out the foundation you need to master crucial strategies to do just that.  Learning about how to find my target audience and building an email list has been key takeaways for me.  

WHAT’S NEXT?

Admittedly, I thought I somewhat knew what I was doing.  But reading Traffic Secrets and taking the 30-day challenge, I realized how much I don’t know about blogging and what it entails.  Traffic Secrets filled in a lot of gaps in my knowledge. It also opened my eyes to many things I am doing incorrectly and the resources that I am not utilizing.  Clearly my blogging process need some work! 

That said, I plan to focus on revisiting my blog foundation, refining my offer and improving my strategy so that I can start to build my email list.

FINAL THOUGHTS

In a nutshell, I am so glad that I found Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers when I did. It has been a huge help to me.  It taught me all about the nuts and bolts of blogging traffic. Every day, I got new insights on how to proceed with my blog. 

If you are wondering is Traffic Secrets worth reading? The answer is yes! But don’t just take my word for it, grab your free copy and try it out for yourself.

Have you tried to monetize a hobby? What worked and what didn’t?

PIN IT FOR LATER

*This post was sponsored by Sway on behalf of Russell Brunson. All opinions are my own.  

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43 COMMENTS

  1. Shauna | 17th Jul 20

    I’m going to check this out! Thanks so much for your helpful review! Hope you guys have a nice weekend 🙂

    Shauna

    http://www.lipglossandlace.net

  2. Becki | 16th Jul 20

    Sounds interesting. I just blog to round out my book reviewing for now. Thanks for sharing!

  3. Aidan Brogan | 15th Jul 20

    Thanks for your recommendation! That’s a great challenge to join!
    Men’s Style

  4. Shauna Crymble | 15th Jul 20

    What an interesting challenge! I’ll join this!
    The Wallet Review

  5. Mackenzie | 14th Jul 20

    This book sounds really interesting! 🙂

  6. SMD | 14th Jul 20

    I’m glad that was helpful for you!

  7. Gemma | Makeup Muddle | 13th Jul 20

    It sounds like a really great book for learning more about how to boost traffic to our websites xo

    Makeup Muddle

  8. Natalia | 11th Jul 20

    Thank you for the recommendation, growing traffic is not the easiest thing for me and could definitely use some help.

  9. Grace | 10th Jul 20

    Sounds like a great book and so helpful! I’ve been really struggling with who I want my target audience to be and where I should go with my blog, so this book sounds like just the thing I need. Thanks for sharing!

    Miles of smiles,
    Grace

    gracefulrags.com

  10. Rach | 10th Jul 20

    This is interesting!! I’m curious to hear what this book has to share. Thanks for sharing this Maureen!

    http://www.rdsobsessions.com

  11. Ashley | 9th Jul 20

    This book sounds super helpful!

    -Ashley
    Le Stylo Rouge

  12. Bojana | 9th Jul 20

    Wow! I love that you took such a deep dive into this topic and whether you choose to pursue it or not, it gave you a new perspective and knowledge. I also started my blog for that creative outlet but do not have the energy or desire to build a business from it because I have a full-time job that I am passionate about and have no plans of leaving. That being said, I’ve often thought that I would love to collaborate with others to learn from them.

    bosbodaciousblog.blogspot.ca

  13. Emily | 9th Jul 20

    Ooh it sounds so interesting! I am going to have to look more into it!

    https://www.emilyclareskinner.com

  14. mireille | 8th Jul 20

    I am still in that first stage but will have to keep this book in mind when I am ready for the next move.
    http://www.chezmireillefashiontravelmom.com

  15. Ada | 7th Jul 20

    OK I know I am doing many things wrong lol. My blog needs to grow! I need to find this book and read it ASAP. Interesting title too. Glad you shared this review Maureen. I had missed visiting your blog. =)

    I brought back The Sunday Showcase, the first Sunday of each month. I would love for you to join it. Thanks. =) Enjoy your week! And please join me every THURSDAY for my weekly linkup. =)

    https://eleganceandmommyhood.blogspot.com/2020/07/the-sunday-showcase-july-2020-red-white.html

  16. Lovely | 7th Jul 20

    What a great book! Thanks for the review

    xoxo
    Lovely

    http://mynameislovely.com

  17. Amy jo | 6th Jul 20

    Sounds like a great resource if I ever decide to monetize my blog.

  18. Shelbee on the Edge | 5th Jul 20

    This looks like an amazing resource, Maureen! My blogging journey is so similar to yours having started just for a creative outlet and then eventually moving to monetizing my site. And it is a struggle so any helpful resources are welcomed. Thanks for sharing this one and linking up with me.

    Shelbee
    http://www.shelbeeontheedge.com

  19. Kathrine Eldridge | 3rd Jul 20

    Thanks for sharing your experience. I have heard a lot about this book. I might check it out soon!

    https://www.kathrineeldridge.com

  20. Tina | 2nd Jul 20

    What an interesting book! I also started my blog without a lot of creative direction so it would be interesting to know how to target my audience. Thanks for sharing!

    Tina

  21. jodie filogomo | 2nd Jul 20

    Gosh, this sounds like exactly what I need.
    XOOX
    Jodie
    http://www.jtouchofstyle.com

  22. Shea | 1st Jul 20

    This book sounds really interesting and helpful! I love the idea of daily challenges too–I love things like that to keep me motivated to post regularly!

  23. Laura Bambrick | 30th Jun 20

    I found this book really interesting too. Blogging has always been a hobby for me so I don’t think I want to monetize my blog to the point of some other bloggers and sell products if that makes sense. I think that would take away from my love for it. But this book gave me some great ideas to create a free ‘product’ to help entice more readers which I think would be great and maybe allow me to make some extra off of affiliate links. It was a lot of food for thought and I’m so glad I had the opportunity to take part in this challenge! Your post was so good! I love the way you structured it!

  24. Amy Ann Arnold | 29th Jun 20

    Sounds like it was helpful! I know the feeling of being behind and self-doubt. You’ve got this!

    Amy Ann
    Straight A Style

  25. Kate | 29th Jun 20

    This is so insightful, thanks girlie <3

    Green Fashionista

  26. Mariann Yip | 29th Jun 20

    I’m glad you had a great experience with the challenge and gained a lot of knowledge! I’ll look into it 🙂

    https://www.mariannyc.com/5-simple-ways-to-enjoy-summer-during-pandemic/

  27. Lori | 28th Jun 20

    Thank you for sharing! I’m definitely going to be grabbing this!

  28. Bianca | 28th Jun 20

    Sounds like a good and helpful read! Thanks for sharing this book review.

  29. Michelle | con limón, please | 28th Jun 20

    Oh, wow! I have never heard of this. It’s really interesting, and it sounds so useful.

  30. Mica | 27th Jun 20

    It’s great this book really helped you! I’ve thought I should try a little harder with my blog sometimes, be a bit more professional and analyse traffic and SEO and things, but the truth is I’m happy it being my creative outlet for a bit of fun and I know if I want to change that in the future I can, but I’m content for now. So good you are trying to do things bigger and better, and that this book helped! Good luck with it! 🙂

    Hope that you are having a lovely weekend 🙂

  31. Danielle | 27th Jun 20

    This so very interesting! I have definitely been doing A LOT of research and still feel like something is missing. Maybe, just maybe if my kids go back to school I will get some time to take the challenge for myself!

  32. Danielle McDonald | 27th Jun 20

    This sounds like a great book! I will definitely be purchasing! Thanks for sharing!!!

  33. Jill | 27th Jun 20

    I started my blog on a whim years ago and have been winging it ever since. This sounds like a great resource! I love that he breaks things down and gives you specific assignments. I’m sure that’s a huge help to stay focused and not get overwhelmed!

    Jill – Doused in Pink

  34. Sherrie | 25th Jun 20

    Hi,
    Sounds like a good idea….thanks for sharing the info…have a great day!

  35. Sushmita | 25th Jun 20

    I like the way you have structured your post! So good to see that this challenge helped you too!

    I also took this challenge! You can check my post here! 🙂
    https://sushmitamalakar.com/2020/06/russell-brunson-30-day-traffic-challenge/

  36. Lesa | 24th Jun 20

    Your experience resonated with me. I have been feeling I am behind with blogging and everything else. I want to do blogging and social media as a career and had done it before I had health issues and had to put it all on hold. When I came back, I felt like I needed to dive in, but I didn’t have direction. This has been so good in helping me figure out what it is I really want and need from all of this! I can’t wait to see more from your blog!

  37. Janice | 24th Jun 20

    Such an amazing program! I loved it.

  38. Elayna Fernandez | 24th Jun 20

    I agree with you that the book is so simple. I love the way Russell Brunson presents such powerful concepts and makes them actionable for everyone.

  39. Radi | 24th Jun 20

    Amazing! Love learning and reading these kind of books.
    I would love to try this challenge.

    http://www.fashionradi.com

  40. Tricia Bertrand | 24th Jun 20

    You have such a pretty blog! I’ve enjoyed being on this challenge with you!

  41. Jennifer | 24th Jun 20

    I need to check out this book!

    Jennifer
    Effortlessly Sophisticated

  42. Nancy | 24th Jun 20

    Interesting! I need to read more about this! Thanks!

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